Safety Culture

2014 Traffic Safety Culture Index

Since 2006, the AAA Foundation for Traffic Safety has been sponsoring research to better understand traffic safety culture. The Foundation’s long-term term vision is to create a “social climate in which traffic safety is highly valued and rigorously pursued.”

In 2014, sampling was expanded to allow for reporting at the state level for 24 states, which cover 80 percent of the U.S. population.

Older American Drivers and Traffic Safety Culture: A LongROAD Study

The purpose of the research reported here was to examine the extent and nature of the variability in driving behaviors and safety-related attitudes among drivers ages 65-69, 70-74, and 75+, using data from the AAA Foundation’s annual Traffic Safety Culture Index survey.

Evaluating Technologies Relevant to the Enhancement of Driver Safety

Click on the title above to see our Vehcile Technology Safety Ratings pages, including links to the final report, infographic matrix, and FAQ section for seven different in-car safety technologies.

Measuring Cognitive Distraction -- Part II (2 New Reports)

Utilizes the mental workload rating system and scale published in part 1 (June 2013) to explore the cognitive distraction caused by additional tasks, technologies, and -- for the first time -- proprietary systems.

2013 Traffic Safety Culture Index

The sixth-annual Traffic Safety Culture Index provides the very latest survey data on the attitudes and behaviors of American motorists.

Don't Be Fooled! AAA Foundation Confronts Traffic Safety Myths

This April 1, the AAA Foundation wants to make sure no motorists get "fooled" into believing these commonly-held, yet totally debunked, traffic safety myths!

Temporal Trends in Indicators of Traffic Safety Culture among Drivers in the United States, 2009-2012

A discussion of the trends observed in the nation's traffic safety culture over the past four years, based on the findings from our most recent surveys of the American public.

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